Hootsuite Free Plan Sunsetting | Best Hootsuite Alternative

It’s true – Hootsuite is discontuing its Free plan.

This change, taking effect on March 31st, 2023, will impact many businesses using the platform to manage their accounts and budget.

Major Changes For Hootsuite Free Plan Customers

Customers using Hootsuite's Free plan must opt into the Professional plan to continue using the platform. This plan rings up at a minimum of $1,200 upfront or $149/mo if you don’t want an annual contract.

If paying over a thousand dollars for social media management software is an obstacle for your agency, Cloud Campaign offers three simple and affordable plans that scale with your business as it grows.

The Best Hootsuite Free Plan Alternative

While Hootsuite’s Free plan was an excellent way for users to get started with social media management, it had its limitations. 

The features it provided didn’t offer enough for businesses that needed a more comprehensive solution for their social media needs, such as post automation, inbox messaging, responsive report generation, built-in approvals, and white-labeling.

Customers upgrading to Hootsuite’s Professional plan will be able to manage up to 10 social media accounts with one user. The Professional plan supports up to seven of the major social media platforms starting at $149 for a monthly subscription or $1,200 upfront annually.

In comparison, Cloud Campaign’s Freelancer plan starts at $49, supports unlimited users, and eight major social media platforms. And it includes all of the powerful automation tools mentioned above at no extra cost. 

Hootsuite customers might be used to getting nickel-and-dimed for every small upgrade. But Cloud Campaign's pricing structure is designed to be agency-friendly, with no hidden fees or surprises.

Save Time & Money By Switching From Hootsuite

For businesses using the Hootsuite Free plan to manage their social media accounts, this change is an opportunity to upgrade to a more powerful Hootsuite alternative like Cloud Campaign to drive more profit from their social media marketing with less time and effort.

At the same time, we understand that rising inflation, underemployment, and logistical challenges from COVID pose significant financial hurdles for agencies. Our latest State of the Agency Report dives into the challenges agencies faced last year in social media marketing and explores four business strategies that agency owners used to thrive this past year.

We hope this post helps you better understand the impact of Hootsuite discontinuing its free plan and the options available to users losing access to the platform.

If you're currently using the Hootsuite Free Plan and are looking for a cost-effective social media management alternative, try Cloud Campaign for two weeks FREE.