Buffer bills every social account as a channel, and its Team plan is $10 a month for each one. Cloud Campaign gives your agency unlimited users, unlimited social accounts on Team and Agency, white-label dashboards, and a workspace for every client, starting at $49 a month.
Buffer was built for creators and small teams posting for themselves. Cloud Campaign was built for agencies that run social for other businesses.
Buffer's bill grows with every channel you connect: five clients with four accounts each is 20 channels, and each new account is another line item. Cloud Campaign's Team and Agency plans include unlimited linked social accounts in every client workspace.
Buffer's Team plan lets you add a logo to reports, but the dashboard, the approval flow, and the emails still say Buffer. Cloud Campaign lets you brand the dashboard, reports, and client emails, so clients see your agency, not our logo.
Buffer puts every channel into one shared account. Cloud Campaign gives each client its own brand workspace with its own calendar, approvals, and reporting, with a free client login that shows only client-facing comments.
The rows that matter when you run social for clients, taken from each company's public pricing and plans.
Operational results from agencies running client social on Cloud Campaign.
Every plan includes unlimited users and the full toolset. We only grow when you grow, with volume discounts as you scale.
For marketers managing social for one brand or a few clients.
For teams managing social across multiple brands, clients, or locations.
For agencies managing social at scale across a growing client base.
Add brand workspaces as you grow. Volume pricing kicks in at scale, and annual billing gets you two months free.
The problems that eat agency hours, and how Cloud Campaign clears them.
Cloud Campaign is white-label social media management software built for agencies, with unlimited users on every plan.
Schedule to every major network from one visual calendar, with bulk upload built in.
Clients review and approve full calendars with one click, right in their own branded portal.
Add your logo, colors, and domain. Dashboards, reports, and client emails all carry your brand.
CaptionAI, ImageAI, and the AI Social Inbox come included on every plan, trained on each client's voice.
Generate branded performance reports in one click. Schedule them to send automatically.
Manage comments and messages across every client account from one inbox.
Save posts, images, and videos in a taggable library. Recycle evergreen content on a schedule so calendars never run dry.
Hand off production entirely. CloudStudio turns an approved strategy brief into reviewed, scheduled content inside Cloud Campaign.
Buffer prices per channel, meaning each connected social account. Essentials is $5 per channel per month and Team is $10, both billed annually, or $6 and $12 month-to-month, with a lower rate once you pass 10 channels. Cloud Campaign prices per client workspace: the Team plan covers five workspaces with unlimited social accounts for $199 a month, and each one after that is $29.
Not fully. Buffer's Team plan lets you put your logo on reports, but the dashboard, approvals, and notifications keep Buffer branding. Cloud Campaign white-labeling is included on Team and Agency plans: your logo, colors, and domain on the dashboard, reports, and client emails.
It depends on how many accounts your clients have. Buffer is cheaper for a handful of channels. For a two-person agency running 5 clients with four accounts each, Buffer Team is about $200 a month billed annually and Cloud Campaign's Team plan is $199, with unlimited accounts, white-label, and client approvals included. Past that point every new account costs you on Buffer and nothing on Cloud Campaign.
Buffer's Team plan has approval workflows for people inside your Buffer account, so a client would need to be added as a team member and would see everything. Cloud Campaign sends clients a secure no-login link to review and approve whole calendars, with comments and multi-level approvals, on any device, on every plan.
Facebook, Instagram, Threads, LinkedIn, TikTok, YouTube, Pinterest, and Google Business Profile. Cloud Campaign doesn't publish to X. Team and Agency plans include unlimited linked social accounts.
Yes. Client migration for up to 100 clients is included on Team and Agency plans, and our team handles the heavy lifting. Frogman Media Group moved 40+ clients in under two weeks.
Join thousands of agencies running client social media on Cloud Campaign.
